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AI in GTM

Real examples of how AI is being used across modern GTM teams.

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Our perspectives on GTM strategy, sales, and execution

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Podcast Summaries

Written narratives/overviews of our podcast episodes

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Career Stuff

Guides and tips on how to land your role in AI + interview best practices, etc

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Archive

Dive into previous issues and revisit the GTM patterns, failures, and frameworks that still hold up.

Podcast

My #1 Rep Closed $3.5M & Never Sold A Day In Their Life w/ Ghazi Masood, CRO @ Replit

Mar 19, 2026

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4 min read

My #1 Rep Closed $3.5M & Never Sold A Day In Their Life w/ Ghazi Masood, CRO @ Replit

The Vibescaling Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things GTM + AI + startups

Chris Balestras
Chris Balestras

Events

4 Takeaways From Our "Future of Agents in GTM" Event at Clay HQ on 3/11/26

Mar 17, 2026

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10 min read

4 Takeaways From Our "Future of Agents in GTM" Event at Clay HQ on 3/11/26

Agents + MCP, so hot right now

Chris Balestras
Chris Balestras

Podcast

Why Anthropic is The Hottest Company in AI & & How To Use Claude As A Seller w/ Eleanor Dorfman, Head of Industries GTM

Mar 11, 2026

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13 min read

Why Anthropic is The Hottest Company in AI & & How To Use Claude As A Seller w/ Eleanor Dorfman, Head of Industries GTM

The Vibescaling Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things GTM + AI + startups

Chris Balestras
Chris Balestras

Career Stuff

+2

12 Traits That Make A Hot Sales Job & How To Avoid Joining A Dud

Mar 4, 2026

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13 min read

12 Traits That Make A Hot Sales Job & How To Avoid Joining A Dud

A deeper dive and remix into one of our most asked question - "what are the inputs that go into a great sales job?"

Chris Balestras
Chris Balestras

Why Join

Why Join - Basis

Feb 27, 2026

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18 min read

Why Join - Basis

Why you should join the "Harvey/Legora for accounting", coming off a massive series B from Accel + Google Ventures, valuing them at over 1B (🤯)

Chris Balestras
Chris Balestras

Podcast

The Art & Science Of Choosing Which Startup To Join & Startup Equity 101 w/ Billy Gallagher, CEO @ Prospect

Feb 25, 2026

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14 min read

The Art & Science Of Choosing Which Startup To Join & Startup Equity 101 w/ Billy Gallagher, CEO @ Prospect

The Vibescaling Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things GTM + AI + startups

Chris Balestras
Chris Balestras

Podcast

The Best Sales Reps Are Coin Operated & All Roads Lead Back To The Steak Dinner w/ Jack Gashi, VP of Sales @ Avoca

Feb 18, 2026

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15 min read

The Best Sales Reps Are Coin Operated & All Roads Lead Back To The Steak Dinner w/ Jack Gashi, VP of Sales @ Avoca

The Vibescaling Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things GTM + AI + startups

Chris Balestras
Chris Balestras

Podcast

The Words You Use Are Killing Your Trust & What Great Sellers Do Instead W/ Sam Berg, @ Tennr

Feb 11, 2026

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11 min read

The Words You Use Are Killing Your Trust & What Great Sellers Do Instead W/ Sam Berg, @ Tennr

The Vibescaling Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things GTM + AI + startups

Chris Balestras
Chris Balestras

GTM Takes

The 2x2 Matrix That Determines How You Get Paid In GTM

Feb 10, 2026

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5 min read

The 2x2 Matrix That Determines How You Get Paid In GTM

Ability to sell larger deals + ability sell to technical personas = $$$

Chris Balestras
Chris Balestras

Podcast

Why You Should Join Cursor Over OpenAI and Anthropic W/ Tomer Chernia, VP of GTM @ Cursor

Feb 5, 2026

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13 min read

Why You Should Join Cursor Over OpenAI and Anthropic W/ Tomer Chernia, VP of GTM @ Cursor

The Vibescaling Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things GTM + AI + startups

Chris Balestras
Chris Balestras
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The Crew Blog

Weekly insights and narratives on the intersection of GTM + AI + startups, written by former/current operators.

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