Archive

Dive into previous issues and revisit the GTM patterns, failures, and frameworks that still hold up.

Podcast

Oct 2, 2026

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5 min read

Live Crew Podcast: The GTM Rebrand, CRO Musical Chairs & Talent Mafias @ Reserve Padel NYC

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

Podcast

GTM Roundtable: The State of AI-Native Sales w/ Clay, Parallel, Avoca & Profound

Sep 30, 2026

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5 min read

GTM Roundtable: The State of AI-Native Sales w/ Clay, Parallel, Avoca & Profound

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

Podcast

The Science of Sales + Why Founders Hire Sales Too Early w/ Mark Roberge, Stage 2 Capital (former CRO @ Hubspot)

Sep 23, 2026

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5 min read

The Science of Sales + Why Founders Hire Sales Too Early w/ Mark Roberge, Stage 2 Capital (former CRO @ Hubspot)

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

Podcast

How The Best GTM Teams Are Using Agents w/ Dust

Sep 18, 2026

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2 min read

How The Best GTM Teams Are Using Agents w/ Dust

New type of episode on the Crew podcast this week, where the Dust (Series B, Sequoia) team walks us through how to build some sales agents live + where the market is heading

Chris Balestras

Podcast

The 0 to $20M GTM Traps + How To Diligence A Founder w/ Dini Mehta, Operating Partner @ Peak XV

Sep 16, 2026

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4 min read

The 0 to $20M GTM Traps + How To Diligence A Founder w/ Dini Mehta, Operating Partner @ Peak XV

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

Podcast

Why I Left VC To Get Back Into The Operating Seat w/ Liam Mulcahy, Head of GTM @ Parallel Web Systems

Sep 9, 2026

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7 min read

Why I Left VC To Get Back Into The Operating Seat w/ Liam Mulcahy, Head of GTM @ Parallel Web Systems

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

Podcast

Why Utah Produces Elite Sales Talent + Building The GTM Machine @ Exa w/ Marcus Holm, CRO @ Exa

Sep 3, 2026

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6 min read

Why Utah Produces Elite Sales Talent + Building The GTM Machine @ Exa w/ Marcus Holm, CRO @ Exa

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

Events

Recap of the Crew <> Padel Summer GTM Event @ Reserve NYC on 8/26/26

Aug 28, 2026

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2 min read

Recap of the Crew <> Padel Summer GTM Event @ Reserve NYC on 8/26/26

absolutely padel-pilled rn

Chris Balestras

Podcast

Why Remote Breaks at Scale & the GTM Playbook Behind AI Agents w/ Darren Moffett, VP of Sales @ LangChain

Aug 27, 2026

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6 min read

Why Remote Breaks at Scale & the GTM Playbook Behind AI Agents w/ Darren Moffett, VP of Sales @ LangChain

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

Podcast

Inside the GTM Playbooks at Twilio & Vanta w/ Stevie Case, CRO @ Vanta

Aug 19, 2026

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6 min read

Inside the GTM Playbooks at Twilio & Vanta w/ Stevie Case, CRO @ Vanta

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

View more articles

Archive

Dive into previous issues and revisit the GTM patterns, failures, and frameworks that still hold up.

Live Crew Podcast: The GTM Rebrand, CRO Musical Chairs & Talent Mafias @ Reserve Padel NYC

GTM Roundtable: The State of AI-Native Sales w/ Clay, Parallel, Avoca & Profound

The Science of Sales + Why Founders Hire Sales Too Early w/ Mark Roberge, Stage 2 Capital (former CRO @ Hubspot)

How The Best GTM Teams Are Using Agents w/ Dust

The 0 to $20M GTM Traps + How To Diligence A Founder w/ Dini Mehta, Operating Partner @ Peak XV

Why I Left VC To Get Back Into The Operating Seat w/ Liam Mulcahy, Head of GTM @ Parallel Web Systems

Why Utah Produces Elite Sales Talent + Building The GTM Machine @ Exa w/ Marcus Holm, CRO @ Exa

Recap of the Crew <> Padel Summer GTM Event @ Reserve NYC on 8/26/26

Why Remote Breaks at Scale & the GTM Playbook Behind AI Agents w/ Darren Moffett, VP of Sales @ LangChain

Inside the GTM Playbooks at Twilio & Vanta w/ Stevie Case, CRO @ Vanta

The Crew Blog