Archive

Dive into previous issues and revisit the GTM patterns, failures, and frameworks that still hold up.

Podcast

Inside the GTM Playbooks at Twilio & Vanta w/ Stevie Case, CRO @ Vanta

Aug 19, 2026

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6 min read

Inside the GTM Playbooks at Twilio & Vanta w/ Stevie Case, CRO @ Vanta

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

Podcast

The First Sales Hire Mistakes That Sink Startups w/ Rafa Jara Simkin, Partner @ Theory Ventures

Aug 13, 2026

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6 min read

The First Sales Hire Mistakes That Sink Startups w/ Rafa Jara Simkin, Partner @ Theory Ventures

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

Career Stuff

12 Things Top GTM Interviewers Are Doing In 2026 To Land Offers

Aug 11, 2026

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8 min read

12 Things Top GTM Interviewers Are Doing In 2026 To Land Offers

From response speed to negotiation mistakes - what's actually landing (and killing) GTM offers at the hottest AI-natives

Chris Balestras

Podcast

How We're Scaling Vercel's GTM Motion Through A 9B Valuation w/ Nick Bogaty, CRO @ Vercel

Aug 5, 2026

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7 min read

How We're Scaling Vercel's GTM Motion Through A 9B Valuation w/ Nick Bogaty, CRO @ Vercel

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

Podcast

How Clay Built the GTM Team Behind a $5B Valuation w/ Becca Lindquist, Head of Sales @ Clay

Jul 30, 2026

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6 min read

How Clay Built the GTM Team Behind a $5B Valuation w/ Becca Lindquist, Head of Sales @ Clay

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

GTM Takes

Jul 27, 2026

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3 min read

You Should Lower Your Hiring Bar

Our findings from the enterprise AE market right now

Chris Balestras

Podcast

Why Product Love Doesn't Close Deals w/ Simran Duggal, VP of Sales @ Juicebox

Jul 23, 2026

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6 min read

Why Product Love Doesn't Close Deals w/ Simran Duggal, VP of Sales @ Juicebox

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

Podcast

Don't Take The Anthropic Sales Job First with Mark Goldberger, VP of Sales @ Metaview

Jul 16, 2026

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5 min read

Don't Take The Anthropic Sales Job First with Mark Goldberger, VP of Sales @ Metaview

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

Podcast

How To Pick The Right AI Company To Bet On & Operationalize Champion Building w/ Bryan Cox

Jul 9, 2026

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5 min read

How To Pick The Right AI Company To Bet On & Operationalize Champion Building w/ Bryan Cox

The Crew Podcast: a weekly podcast where we interview the top GTM leaders @ the fastest-growing AI-natives on all things sales + AI + startups

Chris Balestras

Podcast

State of AI GTM Recruiting: 17 Hot Takes On The Market

Jul 3, 2026

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8 min read

State of AI GTM Recruiting: 17 Hot Takes On The Market

The patterns showing up across every GTM search we're running right now

Chris Balestras

View more articles

Archive

Dive into previous issues and revisit the GTM patterns, failures, and frameworks that still hold up.

Inside the GTM Playbooks at Twilio & Vanta w/ Stevie Case, CRO @ Vanta

The First Sales Hire Mistakes That Sink Startups w/ Rafa Jara Simkin, Partner @ Theory Ventures

12 Things Top GTM Interviewers Are Doing In 2026 To Land Offers

How We're Scaling Vercel's GTM Motion Through A 9B Valuation w/ Nick Bogaty, CRO @ Vercel

How Clay Built the GTM Team Behind a $5B Valuation w/ Becca Lindquist, Head of Sales @ Clay

You Should Lower Your Hiring Bar

Why Product Love Doesn't Close Deals w/ Simran Duggal, VP of Sales @ Juicebox

Don't Take The Anthropic Sales Job First with Mark Goldberger, VP of Sales @ Metaview

How To Pick The Right AI Company To Bet On & Operationalize Champion Building w/ Bryan Cox

State of AI GTM Recruiting: 17 Hot Takes On The Market

The Crew Blog